Large amounts of jihadi video content on YouTube along with the vast array of relational data that can be gathered opens up innovative avenues for exploration of the support base for political violence. This exploratory study analyses the online supporters of jihad-promoting video content on YouTube, focusing on those posting and commenting upon martyr-promoting material from Iraq. Findings suggest that a majority are under 35 years of age and resident outside the region of the Middle East and North Africa (MENA) with the largest percentage of supporters located in the United States. Evidence to support the potential for online radicalisation is presented. Findings relating to newly formed virtual relationships involving a YouTube user with no apparent prior links to jihadists are discussed.