The Evolution of the ISIS’ Language: a Quantitative Analysis of the Language of the First Year of Dabiq Magazine

In this article we investigate the evolution of ISIS by analysing the text contained in Dabiq, the official
ISIS’ internet magazine in English. Specifically, we used a computerized text analysis pro-gram
LIWC (Linguistic Inquiry and Word Count) to investigate the evolution of the language of the first
11 Issues of Dabiq. First, our analysis showed that affiliation seems to be an increasingly important
psychological motive for the group. Secondly, ISIS has been increasingly using emotions, which
are an important mobilizing factor in collective action literature, in a strategic manner. Thirdly,
ISIS language presents an increasing concern with females. Last but not least, our analysis shows
that ISIS has been increasingly using internet jargon (net-speak), which shows how the group tries
to adapt itself to the internet environment and to connect with the identities of young individuals.