OK Google, Show Me Extremism: Analysis of YouTube’s Extremist Video Takedown Policy and Counter-Narrative Program

ISIS and other extremist groups, as well as their online supporters, have continued to exploit and misuse Google’s platforms to disseminate propaganda material, despite the company having repeatedly announced increased measures to combat online extremism.1 On July 21, 2017, Google announced the launch of one such measure––its Redirect Method Pilot Program. The program is intended to target individuals searching for ISIS-related content on YouTube and direct them to counter-narrative videos, which try to undermine the messaging of extremist
groups.2 The Counter Extremism Project (CEP) monitors and tracks ISIS and other terrorist organizations’ material on YouTube. Between August 2 and August 3, 2018, CEP reviewed a total of 649 YouTube videos for extremist and counter-narrative content. The result of CEP’s searches highlights the extent of the enduring problem of terrorist content on YouTube and undermines claims touting the efficacy of the company’s efforts to combat online extremism.