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Seit 2018 nahm mit den Anschlägen von Pittsburgh, Christchurch, Poway, El Paso, Bærum und Halle eine neue Form des Rechtsterrorismus an Fahrt auf, dessen Modus Operandi aus drei untrennbar miteinander verbundenen Akten besteht: Erstens, ein rassistisches Schriftstück auf einem Imageboard posten, das rechtsextreme Inhalte in nihilistischen Memes verpackt. Zweitens, eine Zielgruppe mit Waffengewalt angreifen, dabei möglichst viele Menschen töten und die Tat live im Internet streamen. Drittens, zur Imitation aufrufen, indem alle Informationen zur Tat leicht zugänglich gemacht werden, damit eine breite Öffentlichkeit (aus Sympathie oder Sensationslust) Videosequenzen und Bilder der Tat reproduziert und das Werk der Täter veredelt.

The alt-right is an online subculture marked by its devotion to the execution of a racist, misogynistic, and xenophobic politics through trolling, pranking, meme-making, and mass murder. It is this devotion to far-right politics through the discordant conjunction of humor and suicidal violence this article seeks to explain by situating the movement for the first time within its constitutive online relationships. This article adds to the existing literature by viewing the online relationships of the alt-right through the genealogy of propaganda. Through situating the alt-right alongside the genealogy of propaganda, the article offers new insights into the social isolation, increasingly extreme social and political positions, nihilism, and violence that have emerged within the alt-right. The article concludes by applying the lessons of the alt-right for online organizing across the political spectrum and argues that a class-based politics of the left is an important part of countering the rise of the alt-right.

The number of lone-actor attacks committed by far-right extremists have surged in recent years, most notably in the West where mass-casualty attacks have occurred, including the United States, New Zealand, the United Kingdom, and Germany. The fatal attack in February 2020 in Hanau,
Germany, revealed the perpetrator’s influences to be a combination of traditional far-right, race-based, and anti-immigration narratives, alongside several more obscure conspiracy theories. This case demonstrates the need for further research into the intersection of these ideas and the online ecosystems in which they thrive, where notions such as the “Great Replacement” theory, aspects of which were echoed in the Hanau attacker’s own manifesto, are heavily propagated. It is this overarching idea that connects seemingly disparate attacks in a global network of ideologically analogous acts of terror.

In this paper, I analyze how the so called ‘alt-right’ is using Twitter to mainstream its politics. Understanding alt-right mainstreaming is important because the movement has embraced a Gramscian view of politics that believes cultural change (e.g. normalizing unpopular ideas) must precede institutional change (e.g. fielding candidates for office). To conduct my analysis I created a sample of 1,000 tweets from six ‘alt-right’ leaders. I then asked two questions about the tweets in this sample: what topics did alt-right leaders talk about most frequently, and how did they talk about them. My findings suggest that the ‘alt-right’s’ mainstreaming efforts on Twitter involve a mix of techniques. In terms of race, the alt-right is trying to normalize white identity politics. However, the movement is turning away from blatant misogyny on Twitter, instead strategically mimicking conservative tropes about women needing male protection. Finally, the alt-right references Europe more frequently than the US, suggesting that Europe is a geographic anchor in alt-right discourse.

This article looks at two periods in the history of white supremacy in New Zealand: the short-lived explosion of skinhead groups in the 1990s, and the contemporary rise of the internet-driven alt-right. It looks at the similarities and differences between the two groups, looking at style, symbols, ideology, and behaviour. It looks at the history of these two movements in New Zealand and compares the economic and social factors that contributed to their rise, in particular how the different social class of members produced groups with near-identical ideology but radically different presentation and modes of action.

This study focuses on the role of Internet memes in the communication of two far-right groups in Finland. The material consists of 426 memes posted by Finland First and the Soldiers of Odin between the years 2015 and 2017 on Facebook. Multimodal discourse analysis was applied to understand the contents, forms, and rhetorical functions communicated via the Internet memes. The analysis shows that the contents of the memes revolve around six themes: history, humor, mythology, symbols, news and mottos. By using Internet memes, the groups aim to construe a heroic imagined past, to lend legitimacy to the nationalist cause, to arouse moral anger and hate toward refugees, and to encourage the movements’ followers to fight. We argue that, for the extreme groups, Internet memes are tools to crystallize their arguments in an easily shareable and concise form, which makes the memes useful tools in persuasion and mobilization, as well as attracting new audiences.