This article argues that the Islamic State’s cyber jihad, fully launched in 2014, is currently undergoing a regression that is demonstrated by the weakening of its quality, coverage and effectiveness. Comparing the character, major forms and popularity of Daesh’s releases from 2014 and 2015 with its most up-to-date productions, one can notice evident alterations signaling the long-awaited, but limited as yet, impairment of the “Caliphate’s” propaganda machine, composed of such specialized cells as the Amaq News Agency, al-Furqan Media, al-I’tisam Foundation, al-Himmah Library, or the al-Hayat Media Center. This transition is caused by a multitude of factors, with both offline and online origins.